LE LONG DU QUAI

While strolling along the shopping street of Saint-Pierre, don't miss this boutique with two spaces: one dedicated to decoration and the other to marine inspired clothing. It is here that you will find the exclusive IØ collection. This acronym, which you have probably already noticed, means "Ile d'Oléron": it was once at the top of the list of local fishing boats. But since 2005, IØ has also been the name of a clothing brand for the whole family, created by Benoît Guitton with the collaboration of designer Sofie Colas. A great success and already a collector's item, the sea bass jacket is revisited here in modern colours, including a very surprising pink one! The multicoloured marinières for children are also a success, as are the t-shirts decorated with surfboards or Méharis, other symbols of the island. Finally, accessories such as bags, caps and even Chilean women can be an original souvenir of your holiday on the IØ !