THE CHEDDARHEADS
T.J. Peterslie, a native of Wisconsin, created this souvenir store in 1986 with the theme Les, nickname that other states - especially Minnesota, Illinois and Michigan - give the inhabitants of Wisconsin, because of their economy based on milk and cheese production. Peterslie has declined its theme in different forms (t-shirts, sweat, cups, pens), and its small business soon became famous in Wisconsin and the US in general. Green Bay Packers (a football team) have adopted hats in the form of cheese, which are known to all. A fun visit.
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